The design is a classic and iconic design, featuring the unmistakable logo of Jack Daniel's Old No. 7 whiskey. The logo is a striking black and white illustration, with the brand name "Jack Daniel's" prominently displayed at the top in a bold, serif font. Below the brand name, a circular vignette showcases a vintage portrait of Jack Daniel himself, who is depicted wearing a hat and sporting a beard, adding a touch of historical charm to the design. The phrase "Old No. 7" is elegantly inscribed on a scroll-like banner below the portrait, reinforcing the brand's identity. The entire design is framed by a decorative border, adding an element of sophistication and enhancing the overall visual appeal. The design effectively conveys the brand's heritage and authenticity, making it instantly recognizable to whiskey enthusiasts and collectors alike.