The image displays a simple, graphic with the word "KOIN" written in a stylized font. The text appears to be in Cyrillic script, which is commonly used in Russian and other Slavic languages. The font is bold and somewhat distressed, giving it a handwritten or artistic look. The background of the image is plain and white, which contrasts with the black text, making it stand out. The overall style of the image is minimalistic and modern.