This design features a black silhouette of a dog, which appears to be a German Shepherd, standing on its hind legs. The dog is facing to the left, and its front paws are raised as if it's standing on its hind legs. The background is plain white, which contrasts with the black silhouette of the dog. At the bottom of the image, there is text that reads "BERGER PICARD." The text is in a simple, bold font, and it is also in black, matching the silhouette of the dog. The overall style of the image is minimalistic and graphic, with a clear focus on the silhouette of the dog.