The design in the image conveys a warm and affectionate message through its use of playful typography and a heart symbol. The words "HUGS and KISSES" are arranged in a staggered layout, with "HUGS" at the top, "and" in the middle, and "KISSES" at the bottom. The letters are styled in a whimsical, handwritten font that adds a personal touch to the message. The color palette consists of shades of red and pink, which are traditionally associated with love and warmth. The heart symbol, placed in the center of the design, further emphasizes the loving sentiment. Overall, the design is simple yet effective in communicating a message of affection and closeness.