The image features a graphic design with a white background. At the top, there is a phrase "KEEP CALM AND SCARE ON" written in a bold, black font. Below this phrase, there are two black bats with orange outlines, positioned symmetrically on either side of the text. The overall design has a playful and spooky theme, likely intended for a Halloween-related context. The text and bats are the main elements in the image.