The image features a graphic with a playful and motivational message. The central text reads "BUT FIRST COFFEE" in a stylized font with a starburst effect around it, suggesting a sense of excitement or importance. The phrase is a popular saying that humorously implies that coffee is a necessary step before starting any task or day. The simplicity of the design, with its bold text and contrasting colors, makes it easily recognizable and likely to resonate with coffee lovers.